Privacy Policy for Beforeyou

1. Data Controller

Rehbelle Artwork Org. number: 830831-5566

c/o Beforeyou Tullportsgatan 6A 611 33 Nyköping Sweden

Contact: info@beforeyou.eu

Rehbelle Artwork is responsible for the processing of personal data collected through this website.

2. Personal Data We Collect

When you visit our website, we may collect the following types of information:

  • Anonymized IP address
  • Cookie identifiers
  • Browser, device, and operating system information
  • Interaction data such as page views, clicks, and session duration

This data is collected through Google Analytics to help us understand how visitors use the website and to improve functionality and content.

3. Legal Basis

We rely on consent as the legal basis for all non‑essential cookies and analytics tools.

Google Analytics is only activated after you have accepted analytics cookies in our cookie banner.

You may withdraw or change your consent at any time via the “Manage Cookies” link in the footer.

4. Purpose of Processing

Rehbelle Artwork processes data to:

  • analyze website traffic and user behavior
  • improve the website’s structure, content, and functionality
  • understand which pages are most relevant to visitors
  • troubleshoot technical issues

We do not use Google Analytics for advertising or personalization.

5. Google Analytics and Data Protection

Google Analytics is configured in accordance with GDPR requirements:

  • IP anonymization is enabled (default in GA4)
  • Data retention is limited to [e.g., 14 months]
  • Data sharing with Google is disabled where possible
  • Advertising features and Signals are turned off
  • Analytics loads only after consent

Google may process data in the United States. Such transfers are protected through Standard Contractual Clauses (SCC) provided by Google.

6. Cookies

We use cookies to:

  • remember your preferences
  • measure traffic and user behavior (only after consent)

A detailed list of cookies, their purpose, and storage duration is available in our Cookie Policy.

7. Data Retention

Personal data is stored only as long as necessary for the purposes described above.

For Google Analytics, the retention period follows our selected setting: [e.g., 14 months].

8. Your Rights

You have the right to:

  • access your personal data
  • request correction or deletion
  • object to processing
  • withdraw consent
  • file a complaint with the Swedish Authority for Privacy Protection (IMY)

To exercise your rights, contact us at [Email Address].

9. Third Parties

We only share personal data with:

  • Google Ireland/Google LLC (as provider of Google Analytics)
  • Technical service providers necessary to operate the website

We never sell personal data.

10. Changes to This Policy

We may update this policy when necessary. Last updated: 2026‑04‑16

Cookie Policy for Beforeyou

What Cookies Are

Cookies are small text files stored on your device when you visit our website. They help us improve functionality, security, and user experience. Some cookies are essential, while others are used for analytics.

Types of Cookies We Use

1. Essential Cookies

These cookies are required for the website to function properly and cannot be disabled.

Examples include:

  • Saving your cookie preferences
  • Security and session cookies

2. Analytics Cookies (Google Analytics)

These cookies are only used after you have given consent. They help us understand how visitors interact with the website, such as:

  • which pages are visited
  • how long visitors stay
  • what type of device is used

Google Analytics is configured with:

  • IP anonymization
  • limited data retention (e.g., 14 months)
  • disabled data sharing with Google where possible
  • no advertising or personalization features

Data may be transferred to the United States and is protected through Standard Contractual Clauses (SCC).

Cookie Storage Duration

Storage time varies depending on the type of cookie:

  • Essential cookies: session‑based or up to 12 months
  • Analytics cookies: according to our Google Analytics retention setting (e.g., 14 months)

Managing Cookies

You can:

  • change or withdraw your consent at any time via the “Manage Cookies” link
  • block cookies in your browser settings (may affect functionality)

Third Parties

We only share cookie‑related data with:

  • Google Ireland/Google LLC (for Analytics)
  • Technical providers necessary for website operation

We never sell personal data.

Contact

Beforeyou Tullportsgatan 6A 611 33 Nyköping Sweden

info@beforeyou.eu

Last updated: 2026‑04‑16